Skip to main content

Burger King has launched its own cryptocurrency in Russia called ‘WhopperCoin’


Burger King has waded into the cryptocurrency market with the launch of its own virtual coin called "WhopperCoin" in Russia.

With each purchase of the burger chain's signature Whopper sandwich, customers can receive WhopperCoin tokens via a digital wallet.

Bitcoin traders have previously gotten a lot of flak in Russia, with reports last year suggesting users could even face jail time under proposed legislation.

However Russia's First Deputy Prime Minister Igor Shuvalov has since shown support for cryptocurrencies. In an interview with Russian media organization RBC, he said: "I am a supporter, a cryptoround (sic) must exist."

How WhopperCoin would work
WhopperCoin transactions will be powered by Ethereum rival Waves' distributed ledger network. The blockchain platform allows users to issue and transfer custom blockchain tokens, and to trade them on an integrated peer-to-peer exchange.

A blockchain is essentially a ledger of transactions that cannot be tampered with or changed. Such technology has been promised to revolutionize processes from financial trades to legal "smart" contracts.

In a press announcement Friday, Waves said the tokens would be used to reward customers for each purchase of the Whopper, and eventually to buy burgers in exchange for the tokens once a customer has collected enough.

The coins can also be transferred and traded online, allowing customers to either save their rewards or sell them to new buyers.

"Now Whopper is not only burger that people in 90 different countries love – it's an investment tool as well," Ivan Shestov, head of external communications at Burger King Russia said, quoted by Waves.

"According to the forecasts, cryptocurrency will increase exponentially in value. Eating Whoppers now is a strategy for financial prosperity tomorrow."

The restaurant chain is set to release an app for the digital tokens in both the Apple Store and Google Play next month.

Interest in cryptocurrencies has exploded in recent weeks
Various investors, firms and even governments have been showing an increased interest in digital currencies.

Comments

Post a Comment

Popular posts from this blog

What is iDice?

iDice is a dice betting Dapp fueled by the use of the Ethereum organize. eg. iDice lets in players do several things and having such an innovative new token on the ETHEREUM Platform, we had to write an article about this new project. Guess on the space by the use of keeping up iDice tokens and best of all 100% of all benefit iDice acquires is dispersed among token holders, related to the amount of tokens they dangle. iDice amusement code is decentralized and changeless. Such gigantic building fees highlight a rising requirement for experienced, fair and cast Dapps. iDice iDice is an control which gives a provably affordable and simple, virtual Ethereum dice betting Dapp. The house edge will be set intensely and token holders have an atypical esteem that is dependably equiva- loaned to the house edge. iDice has a fully simple provide code accessible at etherscan.io. The payout of recreations is many times speedy. Provably Fair iDice uses open provide blockchain...
Post a Comment
Read more

DENT: THE World First Tokenizing Portable Information Trade

You may be confused on all the exciting Ethereum projects, but therefore i make sure to follow allof them and choose the best for you. If you want to read about a more interesting project, then DENT is the way to go. I will be able to advice on a few tokens that can be bought out there which clearly we likewise might occu : Estimated token incentive on ETH presented within the token deal: 152,000 ETH (Relying on sorts via crowdsale) 100 Billion (100,000,000,000) the amount of DENT Tokens made, of which 70% is bought on token deal, a minimum of 35% can be stored for customers with littler spending plans. For the ones of you who're eager about ico smartcontract prolong that we regularly listen in non-obligatory cryptographic cash or altcoin without a doubt no longer outdoor to the workings of undertakings like this. Evaluated swapping scale: 1 ETH = 400,000 DENT 30% will keep on DENT Wi-fi for DENT shopper motivating forces and compensations Bills may well be made via ETH...
Post a Comment
Read more

Fake Libra scams pose new challenge for Facebook

Almost a year after Facebook's Libra was first announced, the outlook for the stablecoin looks starkly different. Once hailed as a game-changer for digital currency, the project has been beset by delays and regulatory difficulties. Now, fake Libra scams are presenting an increasingly pressing new challenge for Libra and Facebook, with a proliferation of websites claiming to offer investment schemes denominated in fake Libra tokens. Dante Disparte, Deputy Chairman and Head of Policy and Communications for The Libra Association, said the organization was now constantly working to suppress fake Libra scams: "As we become aware of these sites, we work diligently to address them. We respond to inquiries concerning the validity of these pages, indicating that the only official website is Libra.org." "We are still in the early stages of this project and work to address issues like these as they arise," Disparte told Finance Magnates, urging people to report the scams. ...
Post a Comment
Read more